8 Ways For Small Business to Boost Profits

From a great article giving 8 classic ways for small businesses to boost profits I want to recommend to you the TOP THREE for folks working in media. The article is from NewsMax Finance and its worth reading the whole thing because all 8 tips are business-school-basic for any business. Of course if you're a freelancer, you often don't see yourself as a business but you are. So whether you market yourself under a banner or as an expert service provider and whether your a one-man band or a company with employees these three tips will be essential to your success. Here they are:

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When Editors Had Their Writers' Backs

In an ironic sense Woodward and Bernstein’s coverage of the Watergate Scandal back in the ‘70s put in gear two opposing aspects to journalism: On the one hand, editor in chief Ben Bradlee of the Washington Post courageously ran with the story while threatening to castrate his two young reporters if they got it wrong, which, on one serious occasion, they did.  And the NY Times has paid vast sums of lawyers’ fees to keep some of their reporters out of jail rather than reveal sources.  

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The Changing Face of Professional Organizations

Since the end of World War II, professionals in all endeavors often found a great way to expand their contact with people who share similar interests was by joining professional organizations. Not only was it a place to network with others for possible job opportunities, it was a primary source to become exposed to new products and services that were available in their specialty. It was no different for people working in film, TV, radio, theater or print—what we today call 'the Media'.

For media professionals there were a handful of universities and fewer still community colleges that offered media or film studies. Today, there are hundreds of 4 year, community college, and even high school programs that offer quality training and the opportunity to network. With growing student bodies that go out into the workforce, their fellow students make an excellent network to look for job opportunities.

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